{"id":2399,"date":"2020-01-11T22:47:00","date_gmt":"2020-01-11T22:47:00","guid":{"rendered":"http:\/\/o03.5ed.myftpupload.com\/?p=2399"},"modified":"2025-04-04T17:58:25","modified_gmt":"2025-04-04T17:58:25","slug":"musteri-adayi-nedir","status":"publish","type":"post","link":"https:\\/\\/www.teamgram.com\\/blog\/tr\/musteri-adayi-nedir\/","title":{"rendered":"M\u00fc\u015fteri aday\u0131 nedir?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Kurumsal sat\u0131\u015fta m\u00fc\u015fteri aday\u0131 (\u0130ngilizcesi: Lead) en \u00f6nemli kavramlardan biridir. M\u00fc\u015fteri adaylar\u0131n\u0131 olu\u015fturma ve de\u011ferlendirme s\u00fcrecinizi ne kadar iyi y\u00fcr\u00fct\u00fcrseniz, sat\u0131\u015flar\u0131n\u0131z o kadar verimli olur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hen\u00fcz m\u00fc\u015fteriniz olmayan, ancak ileride m\u00fc\u015fteriniz olabilece\u011fini umdu\u011funuz ki\u015filere m\u00fc\u015fteri aday\u0131 diyoruz. Telefonla fiyat soran, bir fuarda stand\u0131n\u0131z\u0131 ziyaret eden, web sitenizde bilgi formu dolduran herkes m\u00fc\u015fteri aday\u0131 olabilir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Neden m\u00fc\u015fteri adaylar\u0131 gerekiyor?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mevcut m\u00fc\u015fterilere tekrar tekrar sat\u0131\u015f yapabilmek elbette \u00f6nemlidir ve \u00e7o\u011fu zaman yeni m\u00fc\u015fteriler bulup onlara sat\u0131\u015f yapmaya \u00e7al\u0131\u015fmaktan daha karl\u0131d\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ancak bu \u015fekilde i\u015finizi b\u00fcy\u00fctmek zordur. Her m\u00fc\u015fteri bir noktada doyuma ula\u015f\u0131r, al\u0131mlar\u0131n\u0131 azaltabilir. Baz\u0131 m\u00fc\u015fteriler sizinle \u00e7al\u0131\u015fmaktan vazge\u00e7ebilirler. Baz\u0131lar\u0131 faaliyetlerine son verebilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sat\u0131\u015flar\u0131n\u0131 s\u00fcrd\u00fcrmek ve b\u00fcy\u00fctmek isteyen her \u015firket, mevcut m\u00fc\u015fterilerinin yan\u0131nda yeni m\u00fc\u015fteriler de edinmeye \u00e7al\u0131\u015fmal\u0131d\u0131r. Bunun i\u00e7in \u00f6nce m\u00fc\u015fteri adaylar\u0131 bulmak, daha sonra da bunlar\u0131n i\u00e7inden kimlerin ger\u00e7ekten m\u00fc\u015fteri olabilece\u011fini belirleyip onlara odaklanmak gerekir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00fc\u015fteri adaylar\u0131 nas\u0131l bulunur?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fc\u015fteri adaylar\u0131 bulma kanallar\u0131n\u0131z \u00e7ok \u00e7e\u015fitli olabilir. Ancak bunlar\u0131 2 ana grupta toplayabiliriz:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u0130\u00e7e do\u011fru (\u0130ngilizcesi: inbound) kanallar<\/li><li>D\u0131\u015fa do\u011fru (\u0130ngilizcesi: outbound) kanallar<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Fuarlar, reklamlar, sosyal a\u011flardaki payla\u015f\u0131mlar gibi pazarlama faaliyetleri, m\u00fc\u015fteri adaylar\u0131n\u0131n sizi fark edip bilin\u00e7li olarak harekete ge\u00e7mesini ve size ula\u015fmas\u0131n\u0131 sa\u011flar. Bunlara i\u00e7e do\u011fru (inbound) kanallar ad\u0131n\u0131 veriyoruz. \u0130\u00e7e do\u011fru kanallar, b\u00fcy\u00fck kitlelere hitap ederken veya ula\u015fmak istedi\u011finiz ki\u015filerin kim oldu\u011funu bilmedi\u011finiz durumlarda etkili olur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ancak baz\u0131 durumlarda, m\u00fc\u015fteri adaylar\u0131n\u0131 sizin belirleyip onlara ula\u015fman\u0131z daha etkin ve verimli olabilir. Mesela banka \u015fubelerinin dekorasyonunda kullan\u0131lan bir \u00fcr\u00fcn satt\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcnelim. Bu \u00fcr\u00fcn i\u00e7in reklam vermek yerine, her bir bankada bu konuyla kimlerin ilgilendi\u011fini ara\u015ft\u0131r\u0131p do\u011frudan onlara telefon veya e-posta ile ula\u015fmak \u00e7ok daha verimli olabilir. Size ula\u015fmak i\u00e7in harekete ge\u00e7memi\u015f m\u00fc\u015fteri adaylar\u0131n\u0131 belirleyip ula\u015ft\u0131\u011f\u0131n\u0131z bu t\u00fcr kanallara d\u0131\u015fa do\u011fru (\u0130ngilizcesi: outbound) kanallar diyoruz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Huni de\u011fil, elek:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sat\u0131\u015f profesyonelleri sat\u0131\u015f s\u00fcrecini, \u00fcst taraf\u0131 geni\u015f, alt taraf\u0131 dar bir huniye benzetirler. Bu asl\u0131nda yan\u0131lt\u0131c\u0131 bir benzetimdir. Huninin \u00fcst\u00fc geni\u015f alt\u0131 dard\u0131r ama \u00fcst\u00fcnden d\u00f6kt\u00fc\u011f\u00fcn\u00fcz s\u0131v\u0131n\u0131n hepsi alt\u0131ndan \u00e7\u0131kar. Oysa Her m\u00fc\u015fteri aday\u0131na sat\u0131\u015f olmaz. Bu s\u00fcre\u00e7 i\u00e7inde adaylar\u0131n \u00e7o\u011funun elenmesi, sonunda az say\u0131da m\u00fc\u015fteri aday\u0131n\u0131n ger\u00e7ek m\u00fc\u015fteriye d\u00f6n\u00fc\u015fmesi normaldir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kimler ger\u00e7ekten al\u0131c\u0131?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130ster i\u00e7e do\u011fru, ister d\u0131\u015fa do\u011fru kanallardan elde edilmi\u015f olsunlar, m\u00fc\u015fteri adaylar\u0131n\u0131n k\u00fc\u00e7\u00fck bir k\u0131sm\u0131 ger\u00e7ekten sizden bir \u015fey sat\u0131n alabilecek durumdad\u0131r. Bunlar\u0131n kimler oldu\u011funu erken fark etmek, sat\u0131\u015f ekibinizin zaman\u0131n\u0131 \u00e7ok daha verimli kullanman\u0131za yard\u0131mc\u0131 olur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bunu anlayabilmek i\u00e7in \u015firketler sat\u0131\u015f s\u00fcrecini ba\u015flatmadan \u00f6nce bir m\u00fc\u015fteri aday\u0131 de\u011ferlendirmesi yaparlar. Bu de\u011ferlendirmenin amac\u0131, m\u00fc\u015fteri aday\u0131n\u0131n temel baz\u0131 ko\u015fullar\u0131 sa\u011flay\u0131p sa\u011flamad\u0131\u011f\u0131n\u0131 kontrol etmektir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu ko\u015fullar\u0131 sa\u011flamayan m\u00fc\u015fteri adaylar\u0131 niteliksiz (\u0130ngilizcesi: unqualified) say\u0131l\u0131r ve bunlar i\u00e7in sat\u0131\u015f eforu harcanmaz. Belirlenen ko\u015fullar\u0131 sa\u011flayan m\u00fc\u015fteri adaylar\u0131 ise nitelikli (\u0130ngilizcesi: qualified) kabul edilir. Sat\u0131\u015f ekipleri sadece nitelikli adaylarla zaman harcamay\u0131 tercih eder.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nitelikli m\u00fc\u015fteri adaylar\u0131n\u0131 kolayca belirlemenizi sa\u011flayabilecek BANT y\u00f6ntemi hakk\u0131nda daha fazla bilgi i\u00e7in <a href=\"https:\/\/www.teamgram.com\/blog\/tr\/2020\/02\/06\/turkish-musteri-adaylarinizi-degerlendirmek-icin-bir-yontem-bant\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"bu yaz\u0131m\u0131z\u0131 okuyun (opens in a new tab)\">bu yaz\u0131m\u0131z\u0131 okuyun<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">CRM ve M\u00fc\u015fteri Aday\u0131 De\u011ferlendirme<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">TeamGram gibi geli\u015fmi\u015f CRM sistemlerinde m\u00fc\u015fteri adaylar\u0131 de\u011ferlendirmesi i\u00e7in ayr\u0131 bir b\u00f6l\u00fcm bulunur. Bunun amac\u0131, sisteminizdeki kay\u0131tlar\u0131 temiz tutmak, m\u00fc\u015fteri olma olas\u0131l\u0131\u011f\u0131 d\u00fc\u015f\u00fck ki\u015filerle veritaban\u0131n\u0131z\u0131 kirletmemek, sat\u0131\u015f ekibini ger\u00e7ekle\u015fme olas\u0131l\u0131\u011f\u0131 d\u00fc\u015f\u00fck f\u0131rsatlarla yormamakt\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hangi kanaldan gelirse gelsin, t\u00fcm m\u00fc\u015fteri adaylar\u0131 \u00f6nce bu b\u00f6l\u00fcme kaydedilir. Daha sonra h\u0131zl\u0131 bir de\u011ferlendirme s\u00fcrecinden ge\u00e7irilirler. Bu de\u011ferlendirme sonucunda nitelikli oldu\u011fu anla\u015f\u0131lan m\u00fc\u015fteri adaylar\u0131 i\u00e7in kontak, \u015firket ve sat\u0131\u015f f\u0131rsat\u0131 kay\u0131tlar\u0131 olu\u015fturulur. <a href=\"https:\/\/www.teamgram.com\/blog\/tr\/2020\/04\/22\/elementor-3435\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"As\u0131l sat\u0131\u015f s\u00fcreci, bu noktada ba\u015flar. (opens in a new tab)\">As\u0131l sat\u0131\u015f s\u00fcreci, bu noktada ba\u015flar.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yeni m\u00fc\u015fteri adaylar\u0131 bulmak, var olan bir sat\u0131\u015f f\u0131rsat\u0131n\u0131 sonu\u00e7land\u0131rmak i\u00e7in gerekenden \u00e7ok farkl\u0131 s\u00fcre\u00e7ler ve beceriler gerektirir.<\/p>\n","protected":false},"author":2,"featured_media":2746,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"footnotes":""},"categories":[189,180],"tags":[],"class_list":["post-2399","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-satis-akademisi","category-uncategorized-tr"],"jetpack_featured_media_url":"https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png","spectra_custom_meta":{"_alp_processed":["1743789505"],"_wp_old_date":["2020-02-04","2020-03-04","2020-03-05","2020-01-04","2020-01-09"],"_wp_page_template":["default"],"ct_chosen_pro_video_youtube_autoplay":["0"],"ct_chosen_pro_video_youtube_loop":["0"],"ct_chosen_pro_video_youtube_mute":["0"],"ct_chosen_pro_fi_size_key":["default"],"ct_chosen_pro_post_layout_key":["default"],"ct_chosen_last_updated":["default"],"ct_chosen_pro_video_key":[""],"ct_chosen_pro_video_youtube_captions":["0"],"ct_chosen_pro_video_youtube_logo":["0"],"ct_chosen_pro_video_display_key":["post"],"_yoast_wpseo_primary_category":["651"],"_edit_last":["2"],"ct_challenger_pro_video_key":[""],"ct_challenger_pro_video_display_key":["post"],"ct_challenger_pro_video_youtube_logo":["0"],"ct_challenger_pro_video_youtube_captions":["0"],"ct_challenger_pro_video_youtube_autoplay":["0"],"ct_challenger_pro_video_youtube_loop":["0"],"ct_challenger_pro_video_youtube_mute":["0"],"ct_challenger_pro_post_layout_key":["default"],"ct_challenger_last_updated":["default"],"_yoast_wpseo_content_score":["60"],"_thumbnail_id":["2746"],"_yoast_wpseo_metadesc":["Yeni m\u00fc\u015fteri adaylar\u0131 bulmak, var olan bir sat\u0131\u015f f\u0131rsat\u0131n\u0131 sonu\u00e7land\u0131rmak i\u00e7in gerekenden \u00e7ok farkl\u0131 s\u00fcre\u00e7ler ve beceriler gerektirir."],"ekit_post_views_count":["213"],"_wpml_word_count":["840"],"_edit_lock":["1743789506:2"],"_wpml_location_migration_done":["1"],"_wpml_media_has_media":["1"],"_pingme":["1"],"_encloseme":["1"],"_last_translation_edit_mode":["native-editor"],"_g_feedback_shortcode_d52fc6d2ed43d3f903e7b5358050b1cb5982e581":["\n\t\t\t\t[contact-field label=\"Name\" type=\"name\"  required=\"true\" \/]\n\t\t\t\t[contact-field label=\"Email\" type=\"email\" required=\"true\" \/]\n\t\t\t\t[contact-field label=\"Website\" type=\"url\" \/]\n\t\t\t\t[contact-field label=\"Message\" type=\"textarea\" \/]"],"_g_feedback_shortcode_atts_d52fc6d2ed43d3f903e7b5358050b1cb5982e581":["a:17:{s:2:\"to\";s:21:\"ayurekli@teamgram.com\";s:7:\"subject\";s:39:\"[TeamGram Blog] M\u00fc\u015fteri aday\u0131 nedir?\";s:12:\"show_subject\";s:2:\"no\";s:6:\"widget\";i:0;s:14:\"block_template\";N;s:19:\"block_template_part\";N;s:2:\"id\";i:2399;s:18:\"submit_button_text\";s:6:\"Submit\";s:14:\"customThankyou\";s:0:\"\";s:21:\"customThankyouHeading\";s:26:\"Your message has been sent\";s:21:\"customThankyouMessage\";s:30:\"Thank you for your submission!\";s:22:\"customThankyouRedirect\";s:0:\"\";s:10:\"jetpackCRM\";b:1;s:9:\"className\";N;s:9:\"postToUrl\";N;s:14:\"salesforceData\";N;s:12:\"hiddenFields\";N;}"],"_wpml_media_duplicate":["1"],"_wpml_media_featured":["1"],"_uag_css_file_name":["uag-css-2399.css"],"_uag_page_assets":["a:9:{s:3:\"css\";s:263:\".uag-blocks-common-selector{z-index:var(--z-index-desktop) !important}@media (max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important}}@media (max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important}}\n\";s:2:\"js\";s:0:\"\";s:18:\"current_block_list\";a:9:{i:0;s:14:\"core\/paragraph\";i:1;s:12:\"core\/heading\";i:2;s:9:\"core\/list\";i:3;s:11:\"core\/search\";i:4;s:10:\"core\/group\";i:5;s:17:\"core\/latest-posts\";i:6;s:20:\"core\/latest-comments\";i:7;s:13:\"core\/archives\";i:8;s:15:\"core\/categories\";}s:8:\"uag_flag\";b:0;s:11:\"uag_version\";s:10:\"1775847811\";s:6:\"gfonts\";a:0:{}s:10:\"gfonts_url\";s:0:\"\";s:12:\"gfonts_files\";a:0:{}s:14:\"uag_faq_layout\";b:0;}"]},"uagb_featured_image_src":{"full":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"thumbnail":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2-150x150.png",150,150,true],"medium":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2-300x150.png",300,150,true],"medium_large":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2-768x384.png",768,384,true],"large":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"1536x1536":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"2048x2048":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"newspack-article-block-landscape-large":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"newspack-article-block-portrait-large":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"newspack-article-block-square-large":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"newspack-article-block-landscape-medium":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"newspack-article-block-portrait-medium":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",600,300,false],"newspack-article-block-square-medium":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false],"newspack-article-block-landscape-intermediate":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",600,300,false],"newspack-article-block-portrait-intermediate":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",450,225,false],"newspack-article-block-square-intermediate":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",600,300,false],"newspack-article-block-landscape-small":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",400,200,false],"newspack-article-block-portrait-small":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",300,150,false],"newspack-article-block-square-small":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",400,200,false],"newspack-article-block-landscape-tiny":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",200,100,false],"newspack-article-block-portrait-tiny":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",150,75,false],"newspack-article-block-square-tiny":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",200,100,false],"newspack-article-block-uncropped":["https:\\/\\/www.teamgram.com\\/blog\/wp-content\/uploads\/2020\/01\/business-card-blog2.png",800,400,false]},"uagb_author_info":{"display_name":"Ahmet Yurekli","author_link":"https:\\/\\/www.teamgram.com\\/blog\/tr\/author\/ayurekli\/"},"uagb_comment_info":0,"uagb_excerpt":"Yeni m\u00fc\u015fteri adaylar\u0131 bulmak, var olan bir sat\u0131\u015f f\u0131rsat\u0131n\u0131 sonu\u00e7land\u0131rmak i\u00e7in gerekenden \u00e7ok farkl\u0131 s\u00fcre\u00e7ler ve beceriler gerektirir.","jetpack_shortlink":"https:\/\/wp.me\/pgusnm-CH","_links":{"self":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts\/2399","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/comments?post=2399"}],"version-history":[{"count":1,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts\/2399\/revisions"}],"predecessor-version":[{"id":6201,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts\/2399\/revisions\/6201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/media\/2746"}],"wp:attachment":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/media?parent=2399"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/categories?post=2399"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/tags?post=2399"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}