{"id":3312,"date":"2020-01-06T21:41:00","date_gmt":"2020-01-06T21:41:00","guid":{"rendered":"https:\/\/cmsx.teamgram.com\/tgblog\/?p=3312"},"modified":"2025-04-04T17:58:54","modified_gmt":"2025-04-04T17:58:54","slug":"temel-crm-terimleri","status":"publish","type":"post","link":"https:\\/\\/www.teamgram.com\\/blog\/tr\/temel-crm-terimleri\/","title":{"rendered":"Temel CRM Terimleri"},"content":{"rendered":"\n

<\/p>\n\n\n\n

Baz\u0131 temel CRM kavramlar\u0131n\u0131 ve birbiriyle ili\u015fkisini yak\u0131ndan inceleyelim:<\/p>\n\n\n\n

Sat\u0131\u015f F\u0131rsat\u0131: Sat\u0131\u015f Y\u00f6netiminin Temeli<\/h2>\n\n\n\n

Hen\u00fcz ger\u00e7ekle\u015fmemi\u015f ama ger\u00e7ekle\u015ftirmeyi umdu\u011funuz sat\u0131\u015flara f\u0131rsat diyoruz. F\u0131rsat olmadan sat\u0131\u015f olmaz, ama her f\u0131rsat da sat\u0131\u015fa d\u00f6n\u00fc\u015fmez. Sat\u0131\u015fa d\u00f6n\u00fc\u015febilmi\u015f f\u0131rsatlara, kazan\u0131lm\u0131\u015f f\u0131rsat denir.<\/p>\n\n\n\n

Sat\u0131\u015f y\u00f6netimi, yeni f\u0131rsatlar bulma ve bulunan f\u0131rsatlar\u0131 kazanma s\u00fcrecinin y\u00f6netimidir.<\/p>\n\n\n\n

Sat\u0131\u015f S\u00fcreci: F\u0131rsat Kazanma Form\u00fcl\u00fcn\u00fcz<\/h2>\n\n\n\n

Bir f\u0131rsat\u0131n bulunmas\u0131ndan kazan\u0131lmas\u0131na kadar izlenecek yolun tamam\u0131na sat\u0131\u015f s\u00fcreci diyoruz.<\/p>\n\n\n\n

Sat\u0131\u015f s\u00fcreci, birbirini izleyen a\u015famalardan olu\u015fur. F\u0131rsatlar, s\u0131rayla bu a\u015famalardan ge\u00e7erek kazan\u0131l\u0131r. \u015eirketiniz i\u00e7in en iyi \u00e7al\u0131\u015fan sat\u0131\u015f s\u00fcrecinin hangi a\u015famalardan olu\u015fmas\u0131 gerekti\u011fini belirlemek, CRM yaz\u0131l\u0131m\u0131n\u0131zdan maksimum fayday\u0131 sa\u011flamak i\u00e7in \u00e7ok \u00f6nemlidir.<\/p>\n\n\n\n

Teklif: Yaz\u0131ya D\u00f6kme Zaman\u0131<\/h2>\n\n\n\n

Sat\u0131\u015f s\u00fcreci ilerleyip de m\u00fc\u015fterinize neyi hangi fiyatla satmak istedi\u011finiz belli oldu\u011funda bunu yaz\u0131l\u0131 olarak sunman\u0131z istenebilir. Bu belgeye teklif diyoruz.<\/p>\n\n\n\n

\u00d6nemli bir nokta: Sat\u0131\u015f s\u00fcreci, teklif haz\u0131rlanmas\u0131ndan \u00e7ok \u00f6nce ba\u015flar. Sat\u0131\u015flar\u0131 teklifler \u00fczerinden takip etmeyin. Teklif sadece bir belgedir. Bazen ayn\u0131 i\u015f i\u00e7in defalarca teklif vermek gerekebilir. Bazen de hi\u00e7 teklif vermeden satmak m\u00fcmk\u00fcn olabilir. Sat\u0131\u015f y\u00f6netiminde esas olan tekliflerin de\u011fil, sat\u0131\u015f s\u00fcrecinin ve o s\u00fcre\u00e7teki f\u0131rsatlar\u0131n y\u00f6netimidir.<\/p>\n\n\n\n

Ancak teklif haz\u0131rlamak, s\u00fcrecin \u00f6nemli ve zaman alan bir k\u0131sm\u0131d\u0131r. TeamGram ile bunu da kolayla\u015ft\u0131rabilirsiniz.<\/p>\n\n\n\n

Sipari\u015f<\/h2>\n\n\n\n

M\u00fc\u015fteri teklifinizi kabul edip sat\u0131n almay\u0131 kabul etti\u011fi \u00fcr\u00fcnleri bildirdi\u011finde olu\u015fan belgeye sipari\u015f diyoruz.<\/p>\n\n\n\n

Sipari\u015f, sat\u0131\u015f s\u00fcrecinin en sonlar\u0131nda ortaya \u00e7\u0131kan bir belge oldu\u011fu i\u00e7in, sat\u0131\u015f y\u00f6netiminde \u00e7ok faydal\u0131 de\u011fildir. Sadece sipari\u015fleri izlerseniz, sat\u0131\u015f s\u00fcrecinin b\u00fcy\u00fck b\u00f6l\u00fcm\u00fcn\u00fc g\u00f6zden ka\u00e7\u0131rm\u0131\u015f olursunuz.<\/p>\n\n\n\n

Bir sipari\u015f ald\u0131\u011f\u0131n\u0131zda ilgili sat\u0131\u015f f\u0131rsat\u0131n\u0131n durumunu ve tutar\u0131n\u0131 g\u00fcncellemek gerekebilir. Bazen ayn\u0131 m\u00fc\u015fterinin tek bir sat\u0131\u015f f\u0131rsat\u0131yla ilgili \u00e7ok say\u0131da sipari\u015f verebilece\u011fini de unutmay\u0131n.<\/p>\n\n\n\n

TeamGram ile sipari\u015flerinizi de sat\u0131\u015f f\u0131rsatlar\u0131yla ili\u015fkilendirip teslimata kadar takip edebilirsiniz.<\/p>\n\n\n\n

TeamGram hesab\u0131n\u0131z yoksa buradan olu\u015fturabilirsiniz<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Sat\u0131\u015f ekibinizdeki herkesin temel kavramlar\u0131 ayn\u0131 bi\u00e7imde anlamas\u0131, CRM uygulaman\u0131z\u0131n ba\u015far\u0131l\u0131 olmas\u0131 i\u00e7in \u00f6nemlidir.<\/p>\n","protected":false},"author":2,"featured_media":3314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","inline_featured_image":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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\u00f6nemlidir.","jetpack_shortlink":"https:\/\/wp.me\/pgusnm-Rq","_links":{"self":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts\/3312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/comments?post=3312"}],"version-history":[{"count":1,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts\/3312\/revisions"}],"predecessor-version":[{"id":6205,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/posts\/3312\/revisions\/6205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/media\/3314"}],"wp:attachment":[{"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/media?parent=3312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/categories?post=3312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\\/\\/www.teamgram.com\\/blog\/tr\/wp-json\/wp\/v2\/tags?post=3312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}