A pipeline review meeting is a regular check-in—between a sales manager and an account executive—to evaluate the current status of sales opportunities. It’s a key part of maintaining a healthy pipeline and driving consistent sales performance.
Why Pipeline Review Meetings Matter
These meetings serve several important purposes:
- Track Progress: Monitor how opportunities are moving through each stage of the pipeline.
- Identify Risks: Spot stuck, neglected, or at-risk opportunities before they go cold.
- Forecast Revenue: Estimate expected revenue based on the current pipeline.
- Allocate Resources: Prioritize support for high-value or slow-moving deals.
- Coach and Strategize: Provide feedback, adjust tactics, and improve performance.
Common Topics Discussed
- Opportunities that are at risk or delayed
- Opportunities likely to close soon
- New opportunities recently added to the pipeline
- Pipeline stages experiencing bottlenecks
- Completed and upcoming activities (calls, meetings, follow-ups)
- Performance vs. individual and team targets
Meeting Frequency
Pipeline reviews are typically held weekly or biweekly, depending on the team’s sales velocity.
How to Run a Pipeline Review Meeting Using TeamGram CRM
Before the Meeting
- Review Notes from the Last Meeting: Start by reading the note from the previous review to track follow-up items.
- Filter the Pipeline: Narrow the view to show only the account executive’s opportunities.
- Look for Red Flags: Pay attention to stuck or neglected deals (use update dates, color cues, and stage duration).
- Dive Into Opportunities: Click each one to read notes, see recent interactions, and review submitted quotes.
- Check the Pipeline Dashboard: Filter it by the account executive and compare their metrics with the rest of the team.
During the Meeting
- Discuss each active opportunity and its current status
- Address any issues or delays
- Talk about strategy, next steps, and overall pipeline health
After the Meeting
- Summarize the Discussion: Create a note summarizing key points and tag it for easy reference. Remember to restrict access to the note if necessary.
- Log Action Items: Add activities or tasks for any agreed next steps.
- Optional: Use a custom form to standardize meeting notes and track issues discussed.

